Ethos

Ethos- Appeal based on credibility

This picture represents Ethos. Martin Luther King’s authority and credibility are evident in this picture. In the scene depicted in the picture, King appeals to the audience not only through his knowledge, but by the sharing of his own experiences. Showing empathy for the audience as well as acknowledging opposing views makes King’s argument one that is not only directed towards the audience in front of him, but to everyone who might listen to it at a later date.